In a tough global economy, sloppy decision making and "going with your gut" can get you punished--swiftly. That's why leading companies are increasingly turning to a new management discipline called ...

Every marketer should understand these 30 commonly used data analytics terms so they can create meaningful sales and campaign ...

Imagine you’re the captain of a boat moving upstream. Your crew of five struggles to row against the current. You then add a new member to the team. This person jumps into the boat, picks up an oar, ...

Accounting combines three things many people enjoy: problem-solving, money, and working with people. And thanks to the use of data analytics in accounting, these parts of the job are more exciting, ...

Editor’s note: This is the third article in a four-part series that is part of a larger initiative the AICPA Auditing Standards Board (ASB) has undertaken to understand and support technology use in ...

SMBs was just beginning. As a pioneer in the SaaS industry, Salesforce provided businesses with a platform that constantly monitored and recorded employee actions and tracked KPIs. The vast amount of ...

Google Sheets is a powerful tool for data analysis, offering a range of functionalities that cater to both beginners and intermediate users. This article aims to guide you through the process of ...

As part of a continued partnership with Apple, IBM on Tuesday announced an extension of the MobileFirst for iOS program that integrates Watson cognitive computing technology to bring natural language ...